• Reduce the quantity of specific waste produced by 2013 by 5%
  • Innovation and maximisation of production processes
  • Streamlining og packaging management
  • Operating management of generated waste

Environmentally sound management of wastes was among the environmental issues of major concern in maintaining the quality of the Earth’s environment and especially in achieving environmentally sound and sustainable development in all countries.
Agenda 21 – Chapter 21

Sustainable management of the wastes generated by production processes is premised on the primary need of reducing waste output. Therefore, Pirelli bases its activities for improvement of its environmental management of waste disposal on:

  • innovation of production processes, with the intention of reducing waste output at the source, steadily reducing processing discards;
  • streamlined packaging management, whether the packaging is obtained together with purchased products or used for packing its own products (see the section on management of packaging);
  • operating management of generated waste, aimed at identifying and ensuring the selection of waste treatment channels that can maximise their recovery and recycling.

Aware of the environmental impact of waste output and waste sorting, the Group intends to reduce the quantity of specific waste produced by 2013 by 5% as compared with 2009, and at the same time increase waste sorting to 75%.
The specific production of wastes increased slightly in 2010, mainly due to the expansion and industrialisation activities that will be fully operative in the next few years.

WASTE PRODUCTION
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RECYCLED WASTE
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DISTRIBUTION OF WASTE BY TYPE - 2010
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Handling of Packaging
Different procedures for handling packaging materials exist for different types of products. While tyres are sold without packaging materials, steel cord and particulate filters are sold in specific containers. It should be pointed out that tyre sales accounted for 98% of all Group sales in 2010.

Amongst the various programmes implemented to reduce the packaging materials used for making product sales, the Steel Cord Business Unit continues to manage and streamline the use of packaging materials, in collaboration with its own customers. The purpose of these actions is to increase the quantities of reusable packaging materials, both through their being returned to production sites and through replacement of certain types of packaging with more resistant models that are less subject to wear and tear and thus having a longer useful life.

More specifically, attention has been focused on replacing traditional wood pallets with new plastic or metal pallets, which are highly reusable. A plastic pallet can be reused about ten times, as opposed to possibility of using a traditional wood pallet once or at most twice. Reducing waste generates obvious benefits.
In particular, the replacement of all wood pallets with plastic and metal pallets was completed at the beginning of 2011, even in Latin America.

As a result, more than 90% of the pallets used by the Steel Cord Business Unit are made of plastic or metal. A total of 40 thousand such pallets have replaced 320 thousand wood pallets, with consequent savings of 3,500 tonnes of wood from 2003 to now. The aim is to fully replace all wood pallets in a couple of years.