research and development

The normal use of a car having tyres whose pressure is 20% less than its recommended pressure may result in up to 3% higher fuel consumption (with a consequent increase in environmental pollution), as well as 25% greater irregular wear and tear on the tyre tread, which reduces the lifetime of the...
The principal objective of research and development in the Truck Business Unit is to strike the right balance between all the characteristics of a Pirelli tyre: performance, safety and environmental friendliness. This means developing a tyre that is not limited to compliance with regulatory...
Pirelli research and develop activity created new products in 2010 in the car and light truck tyre segment, flanking the existing green line of Cinturato tyres.The Group decided to launch the Scorpion Verde in Barcelona. This is the first high performance ecological tyre for SUVs and crossovers...
In 2001 the study Life Cycle Assessment of an average European car tyre (Prè Consultants B.V. on behalf of BLIC, 2001) highlighted the substantial environmental impact of a common tyre during its useful life, which is far greater than its impact during the other two phases, manufacturing and end of...
In February 2010, the European Investment Bank (EIB) granted Pirelli Tyre S.p.A. a loan for Euro 100 million under an agreement to support Group research and development projects in 2009-2012. This made it possible to use the whole credit facility approved for this purpose in July 2009.In May 2010...
The adopted approach allows the creation of sustainable value over time, from which the company derives both tangible and intangible benefits The world’s fifth biggest tyre maker as measured by its turnover, the Pirelli Group is a leader in the high-end and high technology content segments. In...
(in millions of Euro)     2010 2009 2008 economic area         Net sales *   4848,4 4067,5...